As the end of a rather well-known joke goes: We’ve already established what you are. Now we’re just haggling over the price.
Jeff Bezos had lost $77 million in 2023 on the Washington Post, and reportedly lost $100 million more in 2024. In June of that year, publisher Will Lewis warned the Washington Post staff that these losses were unsustainable and that half of the paper’s readership had walked away in the past few years. Changes needed to be made ASAP, Lewis warned, or the paper would not survive. Bezos himself wanted to focus less on progressive narrative amplification and instead expand interest in the paper by presenting a more balanced perspective in both the news and opinion sections, in an effort to rebuild the paper’s lost readership and credibility.
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